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We've created a breakthrough package that
delivers the local retail extensions and face to face consumer
interaction that come with events, the multi-market reach and
year-long timeframe that come with tours, and the media exposure
and sales opportunities that come with major attraction sponsorships.
Now, ROBOSAURUS can be your marketing platform to mount a promotional
campaign that incents your retailers, and ultimately boosts sales
for your company at the events and in the markets of your choice.
Robosaurus, can bring a level of excitement and pride to your
business that would be difficult to achieve in any conventional
advertising format. Event signage, VIP tickets, sales incentive
rides in the head of Robosaurus, booth space and announcements
at the events, representation in all of the event advertising,
these are just some of the possibilities to promote with Robosaurus.

Parker, our Hydraulics sponsor is prominently
shown on their product during the filming of "Waking Up in Reno"
starring Billy Bob Thornton, Patrick Swayze, Thereza Therone
and Natasha Richardson.
THE MARKETING POWER OF ROBOSAURUS
The world's largest, fire-breathing, car-crushing, primeval
robot delivers crowd-pleasing family entertainment at America's
most popular motorsports events, airshows, state fairs, theme
parks and parades.
Robosaurus offers your company a customized sponsorship package
in l5 to 52 markets of your choice. With standard multi-market
sports and entertainment series and tours, it's inevitable that
you inherit markets that you don't want or need. With Robosaurus,
there is absolutely no waste. You only go to markets where you
want an increased presence. You only pay for the markets where
you want to be.
Plus, you can be the sole sponsor of Robosaurus. Or, if you
wish, you can offset all or part of your sponsorship costs by
tying in your business partners.
We invite you to make Robosaurus the promotional platform for
impacting your bottomline.
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Robosaurus' Product sponsorsare prominently displayed
on sign boards on both sides of Robo's waist area. |
ONLY
ROBOSAURUS DELIVERS THE BEST OF ALL SPONSORSHIP OPTIONS....
Major Sponsor Presence at America's Top
Events without Having to Sponsor Them
Take advantage of family crowds and their loyalty, plus the
media buys of the most popular motorsports events, airshows,
state fairs theme parks, and parades without paying the event
fees associated with each.
Ownership (Customized Title Sponsorship)
No other cosponsor or company will compete with you for a
Robosaurus presence. Your corporate (or brand) colors and identity
will be incorporated into Robosaurus' and the theme's design.
The Reach and Efficiency of a Customized
National Tour
Benefit from the scope and economies of scale of a multi-market
buy as compared to costly one-off promotions.
The Impact and Relevance of a Local Event
Tie in with local media partners and involve key retailers
using store appearances to drive traffic in every market.
The Excitement of A Headline Attraction
Robosaurus is a media magnet, commanding unrivaled coverage
wherever he goes. Plus, Robosaurus always wins. Unlike race
cars, Robosaurus is guaranteed a spot. He doesn't have to qualify
and he can't crash or lose!
...With Just One Buy!
SUMMARY OF RIGHTS AND
BENEFITS
Title of Robosaurus and Robosaurus' Tour
- Your corporate (or brand) colors and identity will be incorporated
into Robosaurus' and the team's design. You will have signage/ID
on Robosaurus, crew uniforms, transport truck and sleeper, and
themed merchandise.
- Your name and logo will be incorporated into the Robosaurus
Tour name
- Establishes your association with Robosaurus to the largest
possible audience, both on-site and off-site
- Delivers a turn key proprietary promotional platform
Choice of Markets
- Select the top l5 markets that will boost sales for you and
your retailers
- Add as many as 37 markets, up to 52 per year
- Provides the competitive edge in your major markets
Sole Sponsor Status
- You will be the only company allowed to run national Robosaurus-themed
promotions.
- Increase market share with Robosaurus merchandise giveaways
and point-of-purchase offers for special collectibles.
- Gives relevance to consumer sweepstakes and stimulates store
participation
Cosponsor Sales Rights
- Self-liquidate your involvement by selling sponsorship to
your sibling brands or vendors
- Incent your biggest trade customers by assigning them benefits
from your package
- Extend your promotional budget by aligning with the media
partners of your choice
Promotional Rights
- Includes use of the Robosaurus marks, logo, name and likeness
in your advertising and packaging
Robosaurus Visits
- For advertising and promotional opportunities, you will have
access to Robosaurus and the two person team for personal appearances
to drive store traffic and sales.
Entertainment and Sales Incentives
- Reward your top producers and build relations with prospective
and current customers by using your suite passes and tickets,
behind-the-scenes tours and special viewing privileges, invitations
to official functions and discounts on merchandise
Advertising Exposure & Media Extensions*
- Full page ad in event program books
- Extended impact through inclusion in event promoters' media
buy
- Signage during Robosaurus performances will link your company
with Robosaurus' audience
Targeted Sampling, Quality Interactions*
- Place your product/service into the hands of attendees by
distributing coupons, brochures and samples and Robosaurus photos.
- Exhibit your products or services in high-traffic areas.
Additional Promotional Possibilities
Use as a float in the Rose Parade (ROSE-A-SAURUS)
- Cartoon show created for Robosaurus
- Partnership possibilities thru the exchange of corporate
stock
* To be implemented or acquired
TERMS
OFFER: Title and Sole Sponsor or Co-sponsor
NUMBER OF SPONSORS: One to Four
CONTRACT TERM: Two-year minimum
RENEWAL TERMS: Exclusive negotiating period for
four months ending eight months
prior to term expiration
ANNUAL PAYMENT SCHEDULE: 75 percent on signing, 20 percent
in third month and 5 percent at end
of each annual tour
GOVERNED IN: California
Contact
Mark Hays at markhays@olypen.com
for a customized sponsorship proposal to meet your marketing objectives.
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